Christophe Amadieu joined Chabé in 2024 as Digital and Marketing Director to lead the digital, IT, and marketing strategy and to drive the Group’s digital and organizational transformation.
He is tasked with enhancing the Group’s competitiveness through a comprehensive strategic vision that integrates digital innovation, the development of the client experience, and the modernization of IT solutions. His role is to position the company as expert in this domain by aligning digital ambitions with the Group’s international growth objectives, while ensuring coherence in offerings and efficiency in marketing actions.
With 18 years of experience and a degree from ESSEC, Christophe began his career at IBM, then moved to a digital marketing agency before joining major groups in the insurance and personal services sectors, where he led transformation initiatives and implemented digital strategies focused on economic performance, organizational efficiency, and value creation.